Asa Asika Biography: Net Worth, Father, Wife, Age, Tribe & State of Origin

Asa Asika Biography

Asa Asika is a prominent name in the Nigerian entertainment industry, especially recognized as the longstanding manager of Afrobeats superstar Davido. With a stellar career in talent management, Asa has grown from working behind the scenes to becoming a key figure in shaping modern African music.

Born on August 14, 1990, in Lagos State, Nigeria, Asa hails from the Igbo ethnic group and has made substantial contributions to the music and entertainment space. Beyond being Davido’s trusted manager, he is also the co-founder of The Plug, a conglomerate involved in entertainment, live events, music, film, publishing, and sports.

Early Life and Family Background

Asa Asika was born into a prominent Nigerian family. His father, Anthony Ukpabi Asika, served as the Administrator of East Central State during Nigeria’s military era. Asa’s upbringing was surrounded by excellence and influence. He is also the nephew of Obi Asika, a music executive and co-founder of Storm 360, and cousin to Nigerian rapper Naeto C.

Despite coming from such a powerful lineage, Asa carved out his own niche in the entertainment world. He grew up in Lagos, where he began learning the ropes of the music industry from a young age.

Career Beginnings at Storm 360

Asa’s career started at the age of 16 when he joined Storm 360, a record label founded by his uncle Obi Asika. There, he was actively involved in organizing shows and events. He worked with renowned artists such as Ikechukwu, ELDee, Sasha P, and Naeto C.

Through his dedication and passion, Asa gradually moved into talent management, working with artists like YQ, R2Bees, and eventually Davido.

The Split and Founding of StarGaze Management

After parting ways with Davido in 2012, Asa launched his own management company, StarGaze Management Company, in 2013. The company signed major artists like Naeto C, Boj of DRB LasGidi, and Ayo Jay.

StarGaze marked the beginning of Asa’s journey as an independent music executive with a clear vision and strong strategic direction.

Rise of The Plug Entertainment

In 2016, Asa co-founded The Plug Entertainment, commonly referred to as The Plug. This firm expanded his influence beyond music management to event production, film, publishing, and even sports.

Under The Plug, Asa resumed his role as Davido’s manager in 2017, and the duo quickly re-established dominance in the African music scene. The Plug has since become one of Nigeria’s most respected entertainment companies.

Awards and Recognition

Asa’s hard work has not gone unnoticed. He was awarded Artiste Manager of the Year at the Beatz Awards 2019 and the City People Music Awards 2018. He has also received RIAA plaques on behalf of Davido and Ayo Jay in recognition of international music sales and streams.

Asa Asika Wife, Relationships, and Tribe

Asa Asika is from the Igbo tribe but was born and raised in Lagos State, making him a proud son of Eko Akete.

He was publicly known to be in a relationship with DJ Cuppy, the daughter of Nigerian billionaire Femi Otedola, from 2018 until 2020.

In a joyous turn of events, Asa recently married Leona Adesanya, marking a new chapter in his personal life.

Asa Asika’s Net Worth

As of 2025, Asa Asika’s net worth is estimated to be over $4.5 million. This comes from his earnings as a talent manager, business ventures through The Plug, and other strategic partnerships within the entertainment and sports industries.

He remains a symbol of excellence in African talent management.

Social Media Presence

Asa Asika is active on Instagram, where he shares snippets of his life, business, and entertainment updates. You can follow him @asaasika.

FAQs About Asa Asika

Q1: Who is Asa Asika?
A1: Asa Asika is a Nigerian talent manager best known as Davido’s manager and co-founder of The Plug Entertainment.

Q2: What is Asa Asika’s net worth?
A2: His net worth is estimated to be over $4.5 million as of 2025.

Q3: Who is Asa Asika’s wife?
A3: He is married to Leona Adesanya.

Q4: What tribe is Asa Asika from?
A4: He belongs to the Igbo tribe.

Q5: Where is Asa Asika from?
A5: He is from Lagos State, Nigeria, specifically Eko Akete.

Q6: How old is Asa Asika?
A6: He is 34 years old as of 2025.

Conclusion

Asa Asika’s journey from a teenage intern at Storm 360 to one of the most influential talent managers in Africa is truly inspiring. His ability to manage top-tier talent, run successful companies, and maintain a respected presence in the industry makes him a force to reckon with in the global entertainment space.

Whether through managing Davido, building The Plug, or shaping the next generation of artists, Asa continues to leave an indelible mark on the music industry